Our 360 Christmas campaign, “Gift Happily Ever After,” reinvents a classic fairy tale for today. We follow Puss on a race against time to find last-minute gifts before the Snow Queen’s Ball. Guided by his magical mirror, he embarks on an enchanted adventure, from the snow-covered village to the bustling main street, meeting friends like Rapunz, Snowy, Cinders, and Prince Charming.
Rolled out across print, OOH, digital, social, and in-store, the story unfolds at every touchpoint. With the help of a Boots beauty expert, Puss discovers the perfect gifts for each of his friends – making this a uniquely “Puss in Boots” moment that only Boots could own.
Directed by Dom & Nic
Nominations:
David Reviews
Our ad received 4.5 out of 5 stars
British Arrows
Nominated in Styling